Adult

Cialdini, one of the seminal experts in the fields of influence and persuasion, explains the psychology of why people say yes and how to apply these insights ethically in business and everyday settings. Using memorable stories and relatable examples, he makes this crucially important subject surprisingly easy. With Cialdini as a guide, you don’t have to be a scientist to learn how to use this science in this modern-day masterpiece.

What separates effective communicators from truly successful persuaders? With the same rigorous scientific research and accessibility that makes Influence essential reading, Cialdini explains how to prepare people to be receptive to a message before they experience it. Optimal persuasion is achieved only through optimal pre-suasion. In other words, to change “minds,” a pre-suader must also change “states of mind.” Amazing book.

Every day we make choices. Coke or Pepsi? Save or spend? Stay or go? Whether mundane or life-altering, these choices define us and shape our lives. Iyengar asks the difficult questions about how and why we choose: Is the desire for choice innate or bound by culture? Why do we sometimes choose against our best interests? How much control do we really have over what we choose? Her research reveals that the answers are surprising and profound. In our world of shifting political and cultural forces, technological revolution and interconnected commerce, our decisions have far-reaching consequences.

Are you afraid of making decisions… asking your boss for a raise… leaving an unfulfilling relationship… facing the future? Whatever your fear, here is your chance to push through it once and for all. In this enduring guide to self-empowerment, Jeffers inspires us with dynamic techniques and profound concepts that have helped countless people grab hold of their fears and move forward with their lives. Let her show you how to become powerful in the face of your fears – and enjoy the elation of living a creative, joyous, loving life.

How do you turn your social media accounts into viable business opportunities? Hyatt has the blueprint, as he learned to use his social media platform as the foundation for his own successful writing, speaking and business coaching practice. In this straightforward how-to, he offers down-to-earth guidance on crafting an effective and meaningful online platform. With proven strategies, easy-to-replicate formulas and practical tips, this book makes it easier, less expensive and more possible than ever to stand out from the crowd and launch a business.

Since the original publication of Nudge more than a decade ago, the title has entered the vocabulary of businesspeople, policy makers, engaged citizens and consumers everywhere. The book has given rise to more than 400 “nudge units” in governments around the world and countless groups of behavioral scientists in every part of the economy. It has taught us how to use thoughtful “choice architecture” – a concept the authors invented – to help us make better decisions for ourselves, our families and our society. Now, Nobel Prize winner Thaler and Cass R. Sunstein have rewritten the book from cover to cover, making use of their experiences in and out of government over the past dozen years as well as an explosion of new research in numerous academic disciplines. This “final edition” offers a wealth of new insights about a wide variety of issues that we face in our daily lives: COVID-19, health, personal finance, retirement savings, credit card debt, home mortgages, medical care, organ donation, climate change and “sludge” (paperwork and other nuisances we don’t want, and that keep us from getting what we do want) – all while honoring one of the cardinal rules of nudging: make it fun!

The Heath brothers reveal the anatomy of ideas that stick and explain ways to make ideas stickier, such as applying the human scale principle, using the “Velcro Theory of Memory” and creating curiosity gaps. Along the way, we discover that sticky messages of all kinds – from the infamous “kidney theft ring” hoax to a coach’s lessons on sportsmanship to a vision for a new product at Sony – draw their power from the same six traits. This book will transform the way you communicate. It’s a fast-paced tour of success stories (and failures): the Nobel Prize-winning scientist who drank a glass of bacteria to prove a point about stomach ulcers; the charities who make use of the Mother Teresa Effect; the elementary-school teacher whose simulation actually prevented racial prejudice. Provocative, eye-opening and often surprisingly funny, this book shows us the vital principles of winning ideas – and tells us how we can apply these rules to making our own messages stick.

Strange text messages portend a strange kind of apocalypse...Two brothers find themselves drawn to the only house in the neighborhood not decorated for Halloween…A man returns to his hometown to bury his overbearing mother, and finds more than memories awaiting him in the shadows of his childhood home. From Bram Stoker Award-winning author Burke comes the second in his series of seasonal collections, featuring nine intriguing short stories for Halloween.

It's October in Maine, and everyone in Tinker's Cove is preparing for the annual Halloween festival. While Lucy Stone is whipping up orange-frosted cupcakes, recycling tutus for her daughters' Halloween costumes, helping her son with his pre-teen rebellion and breast-feeding her brand-new bay, an arsonist is loose in Tinker's Cove. When the latest fire claims the life of the owner of the town's oldest house, arson turns into murder. Trick-or-treat turns deadly as a little digging in all the wrong places puts Lucy too close to a shocking discovery that could send all her best-laid plans up in smoke in this wonderful Lucy Stone mystery.

At a Halloween party, Joyce – a hostile thirteen-year-old – boasts that she once witnessed a murder. When no one believes her, she storms off home. But within hours her body is found, still in the house, drowned in an apple-bobbing tub. That night, detective Hercule Poirot is called in to find the “evil presence.” But first he must establish whether he is looking for a murderer or a double-murderer. Red meat for Agatha Christie fans!

Need a little romance? Valentine's weekend, Art and Marion Fowler flee their Cleveland suburb for Niagara Falls, desperate to recoup their losses. Jobless, with their home approaching foreclosure and their marriage on the brink of collapse, Art and Marion liquidate their savings account and book a bridal suite at the Falls' ritziest casino for a second honeymoon. While they sightsee like tourists during the day, at night they risk it all at the roulette wheel to fix their finances-and save their marriage. Hey – love is a gamble.

The classic mystery that first featured Harriet Vane, companion sleuth to the dashing, perennially popular private investigator, Lord Peter Wimsey, from the mystery writer widely considered the greatest mystery novelist of the Golden Age.

The Broadway actress, and star of Clint Eastwood’s Jersey Boys film provides a guide for those looking to have clear and authentic communication with others by using digital technology as a tool—but not the only tool. Through personal stories and easily applicable practices, Marino explains how to become a master communicator in personal and professional settings by knowing when to use digital technology and when to put the devices down to have a direct conversation. Essential for any parent concerned with their child’s “digital time.”

A twisty and propulsive read, this dark psychological thriller of sibling rivalry, love, betrayal and the dire consequences of family fallout brilliantly plays on our fears of loneliness and abandonment.

If you are like most people, no one taught you about money. In fact, you may still sometimes feel like you don’t know what you are doing and are unsure of how to teach money principles to your teen. This quick read shares the knowledge and tools to help you teach your teen about money to help your teen build a strong foundation for the future.